Tottenham Hotspur have introduced a redesigned club logo, as announced by the club. The updated emblem no longer features the curved “Tottenham Hotspur” text beneath the iconic cockerel.
Design Changes
The club stated that the removal of the text allows the cockerel to be more prominently displayed across various platforms and settings. This change aims to enhance the logo’s visibility and establish it as a distinctive symbol for the club.
Club’s Vision
Tottenham’s decision to modify the logo reflects their desire to adapt to modern branding needs while maintaining the traditional elements that fans associate with the club. The cockerel remains a central figure, symbolising the club’s heritage and identity.