Zonda, a cryptocurrency exchange, has secured a partnership with the renowned Italian football club Juventus. The collaboration establishes Zonda as both the new sleeve sponsor and the official cryptocurrency exchange partner for the team.
This strategic alliance was announced through a tweet from Zonda’s official Twitter account, which included the phrase “Here we go!” alongside the hashtag #ad, indicating the commencement of the partnership.
The deal signifies a merging of the sports and cryptocurrency sectors, with Juventus embracing the growing trend of football clubs partnering with digital and fintech companies. Zonda’s branding will now be prominently displayed on the sleeve of Juventus’ playing kit, increasing the visibility of the crypto exchange in the world of football.
This partnership marks a significant step for both entities, as Juventus continues to expand its portfolio of sponsors, while Zonda gains a foothold in the global sports marketing arena.